Hi, I’m Aaditya, a design generalist and Bachelor of Design student based in India. I craft visuals that captivate audiences through my curiosity & passion towards the ever-evolving field of design. I seamlessly balance practicality and creativity to elevate brands and forge genuine connections.
I dive deep into research by exploring the briefs, building concise knowledge about diversity, and gaining clarity on each project’s goals. After that, I let ideas grow naturally through successive iterations.
My design philosophy is rooted in intentionality and empathy. I believe every project should serve a clear purpose and address real human needs, so I strive to understand the people I’m designing for. This holistic approach ensures that each design decision is meaningful, builds trust with users, and ultimately drives long-term partnerships
Aug. 2024 – Feb. 2025
Design Specialist
Produced podcast thumbnails for venture capital shows, ensuring each episode had a strong visual presence that drove engagement. Took on branding and identity work for select podcasts, creating cohesive and professional visuals. Provided extra graphic design support as needed, delivering high-quality assets on tight deadlines and maintaining consistency across all projects.
Mar. 2024 – Jul. 2024
Senior Graphic Designer
Created social media graphics and esports event graphic, delivering visuals that boosted the brand’s online presence and engagement. Worked closely with the team to ensure every design was on-brand and resonated with the esports community.
Aug. 2023 – Nov. 2023
Design Lead
Led a full brand revamp, creating a consistent visual identity across all touchpoints. Worked on branding assets like logos and guidelines, social media graphics, content and streaming visuals including overlays and thumbnails, merchandise design for apparel, and event graphics for tournaments and sponsor campaigns. Ensured every design aligned with the brand’s voice and connected with the esports and creator community.
Apr. 2021 – Oct. 2023
Creative Director
As Creative Director, I shaped Noctem’s visual identity from the ground up. I developed the brand guidelines and was responsible for designing every piece of visual content the org put out—across esports graphics, social media, merchandise, pitch decks, and sponsor-facing presentations. I led branding projects for multiple verticals under the org, created assets for partnerships and ads, and ensured a consistent visual language across all platforms. My work directly contributed to Noctem’s professional presence, community growth, and ability to attract sponsors and collaborators.
Feb. 2018 – Apr. 2021
Graphic Designer
Designed brand identities and visual systems for clients in the esports niche, focusing on bold, high-impact designs. Took on social media design projects across multiple clients to sharpen creativity, versatility and speed. Developed a strong foundation in visual storytelling, audience engagement, and fast-paced content delivery.